Cookie policy
This policy explains what cookies are, which ones this site uses and why, and how you can change your mind at any time. It sits alongside our privacy policy, which covers how we handle your personal data more generally.
Who we are
This website is run by My Storage Group Ltd (company number 16390299, VAT registration number GB 523 5860 89), which trades as Collect Storage. You can reach us at hello@collectstorage.co.uk or by post at New Shelve Farm, Ashford Road, Lenham, Maidstone, ME17 2DS. In this policy, “we”, “us” and “our” mean Collect Storage.
What cookies are
Cookies are small text files a website saves on your device. They do useful jobs like remembering choices you’ve made, keeping the site secure, and helping us see how the site is used. Some are essential; most are optional and only used if you say yes. We treat other similar technologies (like the browser’s local storage) the same way we treat cookies.
The cookies we use, and why
We group cookies into four categories. Only the necessary ones are switched on by default — the rest stay off unless you turn them on.
Necessary (always on)
These make the site work and keep it secure, so they can’t be switched off. They don’t track you. This includes a small cookie (named cs_consent) that simply remembers your cookie choices so we don’t keep asking. It also includes the cookies Cloudflare Turnstile sets to tell real visitors from bots on our quote and booking forms, which last only for your visit.
Functional
These remember choices you make — such as your area or display preferences — so the site feels more personal. The site still works without them.
Analytics
These help us understand how people use the site — which pages are visited and where things could be clearer — so we can improve it. We look at this information in aggregate, not to identify you. These tools only load once you’ve allowed analytics cookies; if you don’t, none of the cookies below are set.
Google Analytics 4 tells returning visits apart from new ones. When allowed, it sets two cookies — _ga and _ga_TXGJNF1GWN — which last up to two years.
Microsoft Clarity shows us anonymised heatmaps and session recordings of how visitors move through the site, so we can fix confusing bits. When allowed, it sets cookies such as _clck and _clsk, which last up to a year and group your visit into a session.
PostHog helps us see which steps people take towards getting a quote — and can record anonymised session replays of those journeys — so we can smooth out the process. Its replays mask what you type, so form entries and personal details aren’t captured. When allowed, it sets a cookie (named after our PostHog project, e.g. ph_…_posthog) that lasts up to a year and remembers your device between visits without identifying you. PostHog stores this data in the EU.
Marketing
These let us measure and improve our advertising and show you more relevant messages. We don’t sell your data. We use the Meta (Facebook) Pixel to understand which of our Facebook and Instagram adverts lead people to the site. It sets cookies such as _fbp (on this site, lasting up to three months) and fr (set by Meta), and sends your visit to Meta so we can measure our ads. The Meta Pixel currently loads on every visit to this site. You can control how Meta uses this information in your Facebook ad settings, and you can block or clear these cookies through your browser settings.
We also use the OpenAI Ads pixel to measure which of our adverts inside ChatGPT bring people to the site. Unlike the Meta Pixel, it loads only if you accept marketing cookies, and nothing at all is sent before then. When you do accept, it sets a cookie named __obref (lasting up to a year) that recognises your browser between visits without identifying you, a cookie named __oaiq_consent that remembers your choice for 30 days, and, if you arrived by clicking one of our adverts, a 30-day record of that click. It tells OpenAI when you fill in a quote form, tap our phone number or start a booking, so we can see which adverts are worth paying for. If you withdraw marketing consent, we tell the pixel to stop and to clear what it has stored.
When you arrive from one of our adverts, the web address you land on carries a short code that identifies the advert you clicked. We save that code, and any campaign labels alongside it, in a cookie named cs_attr for 90 days, so that if you go on to ask us for a quote we can tell which advert paid for your visit and stop paying for the ones that don’t work. Like the Meta Pixel above, it is set on arrival rather than waiting for your choice. It holds nothing beyond what was already in the web address you clicked, it never identifies you on its own, it is only readable by this site, and it is not shared with anyone except the advertising platform the click came from. You can clear it at any time through your browser settings.
Google Consent Mode
We use Google Consent Mode, which means Google’s tools respect your choice before setting any cookies. If you don’t consent to analytics or marketing, Google’s tags either stay off or send anonymous, cookie-free signals only — never anything that identifies you.
How to change or withdraw your consent
You’re in control. Click the small round cookie preferences button in the bottom-left corner of any page to reopen your settings and change what you allow at any time. You can also clear cookies through your browser settings.
To keep your choice current, we’ll ask again after 6 months, or sooner if we make a meaningful change to how we use cookies.
Complaints and more information
If you have concerns about how we use cookies or your personal data, please get in touch first and we’ll do our best to help. You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator, at ico.org.uk/make-a-complaint. For more on how we handle your data, see our privacy policy.
